Senior Living Marketing

More Prospects Tours Residents


We make it easy for prospects to find you online and build trust in your facility. Our dedicated team of marketers understands the importance of having a holistic approach to marketing your senior center. You have one chance to make a great first impression and that's were we come in. From start to finish, we help design, implement and automate a marketing program tailored to your facility. From designing a high-converting website and landing pages, to crafting creative ads that evokes action to books tours, we take handle all of your digital marketing needs to get more residents through your doors.

Working with 485+ Senior Communities & Health Centers

Digital Marketing Services

Search & Display Marketing

We help your target audience find you using strategic advertising strategies. With creative messaging, strategic targeting and clear calls to action, your advertising initiatives will create measurable results to booking more tours for your facility.

  • Google Ads (Search, Display, Retargeting)
  • SEO (Search Engine Optimization)
  • SEM (Search Engine Marketing)
  • PPC (Pay-Per-Click)
  • Social Media Ads
  • LinkedIn Ads

Reviews & Reputation Management

Having a good reputation and positive reviews is pertinent when it comes to getting new residents. It is important to have a strategic solutions capable of managing all basis of reputation and reviews, so that no review slips through the cracks.

  • Directory Listings 
  • Social Media Scheduler
  • Review Management (Send, Monitor & Respond)
  • Customer Referrals Options
  • Manage Google, Facebook, Yelp, etc.

Google Ad Grant

All nonprofit 501 (c)(3) organizations are qualified for a Google Ad Grant of up to $10,000 per month. Our grant management team helps you obtain and keep the grant through our grant management program. Our seasoned Google Grant professionals create quality ads that help you get the most out of your grant.

  • Obtain Grant

  • Advertisement Strategy

  • Advertisement Creation

  • Grant Management

  • Maintain Grant Compliance

  • Ad Grant Campaign Optimization

Website & Graphic Design

Getting your prospects to your site is the first half, creating a positive experience that builds trust and connection, is the second. Our design goes beyond finding the right font and imagery. We develop intuitive sites that are user friendly, curate messages that builds connection and create clear calls to action that turn prospects into residents.

  • Full-Stack Development

  • Landing Page Creation

  • User Experience  (UX)

  • Logo Design

  • Graphic Design

  • Hosting & Security

Client Testimonial

Don’t just take our word for it, check out what this Senior Community had to say...

Lacy Stanley, Marketing Director 

Christian Care Communities

Frequently Asked Questions

What Is The Application Process for the Google Grant?
Applying takes place in your Google non-profit account. (We will help to create one with you). Tech-Soup then verifies your 501 c-3 status. For each of your campaigns we select many keywords, establish bidding strategies and create multiple text ads. Google will then review our campaign for compliance and also do a predictive analysis. Then, generally will approve your grant opportunity.
What are the Compliance Metrics for the Grant?

After 30 days, Google will send you a warning that you ads are not meeting expectations. If after 60 days you have still fallen below the requirements, your ad grant will be taken away.  Although it is possible for you to reapply for the grant, it can sometimes be difficult to get accepted again. This is why it is important to work with an experienced agency, preferably in your niche, so that you are able to keep within the guidelines with quality ads.

What if I am on a limited budget?

The more limited the budget, the more important it is to be strategic with your marketing plan to ensure better aim toward goals. It is also important to have better tracking and testing implemented into the process, as you will want to optimize all marketing efforts. Google Ad Grants is a wonderful solution to getting in front of your audience with a small budget.  Content marketing is also a great way to connect your audience with your message as you position yourself as a credible source of valuable information. 

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