Kate Stier shares how Capital Health has built trust across central New Jersey through a long-term commitment to community outreach, preventive screenings, educational publications, and boots-on-the-ground engagement.
As Director of Public Relations and Community Outreach, she leads a team that works directly in the community to help patients access care before health issues become crises.
Kate discusses the importance of leadership support, why consistency matters more than one-time campaigns, and how Capital Health has dramatically expanded its outreach efforts by empowering nurses, physicians, and executives to participate in community events.
She also reflects on the career lessons she’s learned over three decades in healthcare marketing, including the value of volunteering, mentorship, and showing up when the work needs to be done.
